Which Foundation is Right for You?

Foundations Blog ImageLet’s talk about foundation. As the name implies, it is the canvas for your makeup. Aside from your moisturiser and/or serum, it is the closest product to your skin. That’s why we have worked diligently to bring you the healthiest mineral formulations we can possibly create to make sure your base is contributing to your skin health, day in and day out.

We always use the purest minerals to ensure they give you a flawless finish when applied. But, we aren’t called “The Skin Care Makeup” for nothing! Our foundations (and all of our products) also include ingredients that work “behind the scenes” to improve the health of your skin. One of our favourite things to hear is, after using our products regularly, our fans have a more radiant skin naturally.

Choosing the Right Mineral Foundation

Out of our five different mineral foundations and over 60 shades, which one is right for you? The short answer is all of them could work for you depending on your look. If you have to choose only one, here are some tips to help you narrow it down.


AMAZING BASE LOOSE MINERAL POWDER SPF 20

AmazingBase - Golden Glow - 72dpi

Finish: Dewy
Coverage: Sheer to full
Use it if… You have normal to dry skin and are looking for a loose mineral foundation that gives a sheer to medium coverage. Amazing Base can be applied using a Chisel Powder Brush for sheer to medium coverage or a Flocked Sponge for full coverage.
Pro Tip: Bring this foundation with you when you travel by putting it in the Refill-Me Refillable Loose Powder Brush, a mess-free way to apply loose powder on-the-go.


PUREPRESSED BASE MINERAL FOUNDATION REFILL SPF 15-20Rose Gold Refillable Compact with Refill - 72dpi

Finish: Semi-matte
Coverage: Sheer to full
Use it if… You have normal to oily skin and are looking for a simple, everyday foundation. Our PurePressed Base comes in 24 shades for women of all skin tones, is made from micronised minerals and is free of synthetic chemicals. Need more of a reason to love this powder? It is oil free, weightless and can be used as a foundation, finishing powder and concealer. Apply it with the Handi Brush for sheer to medium coverage or the Flocked Sponge for full coverage.
Pro Tip: PurePressed Base can also be used for highlighting and contouring. Choose colours that are a shade or two darker than your skin tone as a contour powder and a shade or two lighter as a highlighter.


GLOW TIME FULL COVERAGE MINERAL BB CREAM SPF 17-25GlowTime BB Cream - SPF25 - 72dpi

Finish: Velvety
Coverage: Full
Use it if… You have normal to dry skin and are looking for a full coverage foundation to disguise blemishes or dark spots. With Glow Time BB Cream, a little goes a long way. Four small dots of this product will easily cover the entire face and brighten your skin. This nourishing full coverage formula packed with pigment will give your skin a flawless, even finish. Glow Time BB1, BB3, BB5, BB6, BB7 & BB8 offer an SPF 25 while Glow Time BB9, BB11 & BB12 have an SPF rating of 17. The lower rating ensures no ashy finish, which is a common issue when applying SPF on darker skin tones.
Pro Tip: Mix Glow Time BB Cream with a little bit of Smooth Affair Facial Primer & Brightener to help it glide on your skin without diluting the foundation colour.


LIQUID MINERALSLiquid Mineral Foundation - Natural - 72dpi

Finish: Dewy
Coverage: Sheer to medium
Use it if… You want an anti-ageing foundation that doubles as a powerful skin treatment. Ideally suited to mature skins, but anyone with a normal to dry skin searching for a dewy finish should try this formula, it’s like none other. Liquid Minerals is a hydrating treatment serum with pigment that helps to soothe the skin, reduces the appearance of fine lines, wrinkles and pores and evens out skin tone. State-of-the-art technology prevents active ingredients Hyaluronic Acid, Vitamin C and Coenzyme Q10 from degrading, allowing them to time release into the skin. Not only does this foundation look attractive, it does wonders for the health of the skin.
Pro Tip: If you have extra dry skin during winter, add Liquid Minerals to your makeup routine because it contains Hyaluronic Acid, which attracts moisture and holds up 1,000 times its weight in water. This is our only foundation that doesn’t contain a broad spectrum SPF so be sure to dust a little Amazing Base or PurePressed Base on top for SPF protection.


DREAM TINT TINTED MOISTURISER SPF 15Dream Tint - 72dpi

Finish: Light
Coverage: Sheer to medium
Use it if… You want the no-makeup- makeup look that offers lightweight coverage and a smooth finish to the skin. Dream Tint can be applied with your fingers, just like any other moisturiser. While the coverage is sheer, the results are impactful. Dream Tint gives a soft-focus effect that helps minimise the appearance of fine lines and enlarged pores while protecting the skin with SPF 15. Great for teenagers and men that react to normal sunscreen and women searching for an effective, good-for-you tinted moisturiser.
Pro Tip: Dream Tint is oil free, so it is a great base for oily skin. It can be used to extend the wear of our mineral powders when used as a primer.


HOW TO CHOOSE THE RIGHT FOUNDATION SHADE

We’ve all heard that most women are wearing the wrong foundation shade, but that doesn’t have to be true for you. When testing foundation shades on yourself, follow these three steps:

  1. Apply a stripe of foundation on your jawline (we usually do this with two or three shades for comparison).
  2. Spray it with one of our Hydration Sprays to set the minerals.
  3. If it looks like it’s disappeared on your skin, that’s your shade.

If you want a personalised foundation prescription now, take our Shade Finder Quiz to see which of our mineral foundations is right for you and which shades best match your skin tone.

NEW Autumn 2017 Collection – Makeup On Nude

Autumn Collection Blog Image -GWWith the new season comes a new colour palette. The subtle chill of Autumn has us reaching for luxurious, jewel-inspired tones in the shape of our new Autumn 2017 Collection, Makeup On Nude. Each new hue is designed to make you look and feel like the best version of yourself – think of it as makeup to enhance, not to cover.

Our jane iredale In Touch Cream Blush is available in ‘Candid’ for the new season, a warm rosy neutral to give the skin a natural warmth. Perfect for on the go touch-ups, we find that this creamy blush is best applied with the fingertips, using the warmth of your body to gently heat up the product and allow it to melt into the skin. The cream-to-powder formula gives you the ease and blendability of a cream, and the powdery dry down looks incredibly subtle and natural on the skin.

AutumnCollection4Our PurePressed Eye Shadow Triples have long been a handbag essential; each packed with three versatile shades with which to create countless eye combos. Autumn sees the introduction of Pink Quartz and Soft Kiss – the former containing a matte light pink, shimmery soft pink and shimmery cool plum, and the latter consisting of a matte warm mauve, shimmery port wine and a shimmery smoky brown. Our tip? Use the smoky brown to fill in your brows, add a touch of cool plum to the apples of your cheeks and blend the soft pink with your favourite lip balm to stain your pout.

AutumnCollection6Good enough to eat, our new Peaches and Cream Bronzer Refill takes four wearable, warm, peachy pink cheek colours and combines them into one easy-to-use powder compact. Designed to add a healthy flush to the cheeks, the beauty of our Bronzer Refills are their versatility. Use a finer brush to pick up one specific colour, or use the White Fan Brush to fuse each shade together to create a custom cheek colour.

AutumnCollection5Two new PureMoist Lipsticks round out the jane iredale Autumn offering, including Lisa, a creamy rose beige, and the re-introduction of Susan, a soft cool pink jane iredale favourite that is back by popular demand. The PureMoist Lipsticks are the perfect finishing touch to any natural, Autumn look, with the hydrating formula adding a wash of colour to the lips and drying down to almost a lip stain while still feeling moist and incredibly comfortable to wear.

See what else is new with jane iredale by clicking here.

Words and images by Gemma Watts @gemkwatts

New Collection: Mystikol Powdered Eyeliner

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What was once a well-kept secret between makeup artists has since become a highly regarded makeup hack amongst beauty lovers – swapping out your eyeliner for eye shadow applied with a damp, fine brush. The result is a more lived-in look, and while the finished product is always a winner, the process itself can be messy and is just not conducive to travel of any kind.

Enter our new collection of Mystikol Powdered Eyeliners. In the pot, the formula looks and feels to be a creamy gel consistency, making it easy to get it onto your brush without having to wet it, however once applied, the formula dries down to a powder.

The beauty of combining these different textures is really in the multiple ways the product can be applied. The creaminess of the liners means you can create a precise, fine line or wing with ease (as well as giving it the staying power of a liquid liner, meaning your Mystikol look won’t budge all day), while the powder dry-down makes it easy to smudge out for a sexy, smoky look. You can even use your Mystikols as a creamy, long-wear base for powder eye shadows, or as an eye shadow on its own. Smudge some product onto your index finger, then swipe it over your eyelid. Our tip? Focus the majority of the product over the outer third of your eyelid and leave the inner corners as light as possible to widen and brighten the eye area.

Encased in packaging so beautiful that you won’t want to put it away, our Mystikols serve a purpose greater than looking good on a dresser. The gold lid of each Mystikol contains a fine brush with which to apply your liner, meaning everything you need to create a flawless smoky eye has been packed into the one pocket-sized product.

Our new Mystikols are rich, creamy and highly pigmented, however the powder formula makes them easy to sheer out to just a subtle wash of colour if you prefer to keep your look light and fresh for the day.

Available in four jewel-toned shades (the sultry grey Smoky Quartz, royal purple Amethyst, deep jet black Onyx and chocolate brown Dark Topaz), each Mystikol contains stunning light reflecting pigments that subtly shimmer in the daylight and stun by moonlight. As with all of our products, our Mystikol’s are hypoallergenic, so they won’t irritate the highly sensitive eye area.

Words and images by Gemma Watts @gemkwatts

How to Choose the Right Eyeliner

EyelinersEyeliner is one of those basic beauty products that can be polarising. Women either “never leave the house without it,” or they rarely, if ever, wear it. There really isn’t an in between, and that’s because eyeliner is transformative. Similar to wearing lipstick, lining your eye can change your entire look. With the distinct ability to change your look with a flick of your wrist, eyeliners are both simple to use and complex to master. Furthermore, there are a lot of different kinds of eyeliners – pencil, liquid, gel, etc. If you’re like us, then sometimes, options can be confusing. So, here is a simple guide to help you choose the best eyeliner for any occasion.

The Best Casual Eyeliner

If you want to get a simple, natural look, stick with an Eye Pencil. They are by far the easiest type of eyeliner to use because we’ve been using pencils our entire lives. Pencil eyeliner is also very versatile. You can achieve different levels of line definition, depending on the sharpness of the tip. A great trick to remember when applying any eyeliner is to start from the outer corner of your eye, and work your way in. This may feel awkward at first, but it helps you control how much of your eye you want to line. It also ensures your line ends exactly where you want it to end. Pro Tip: If you have downturned eyes, you can rock a cat eye, but in the reverse. Use an eyeliner pencil to create the cat eye from the bottom lash line instead of the top.

The Best Day to Night Eyeliner

Our Mystikol Powdered Eyeliner is the perfect all-in-one liner! It resembles a kohl liner formula, so it starts as a cream but stays put like a mineral powder once dry. The great thing is, you can layer it, so when you want to take your simple daytime look to the next level, all you have to do is add a little more liner with the thin side of the built-in brush and smudge it out into a smoky eye look using the flat side.

The Best Sexy Eyeliner

Winged liner is arguably the sexiest eyeliner look, and for many it is the most difficult to achieve. We’ve all experienced uneven wings from time to time, but there are a few pro tricks that you can incorporate to make sure they are both winging in the same angle and at the same height. Simply use a folded tissue or something similar as your guide, and angle your wing in line with the natural curve direction of your lower lash line. Whether you want a subtle cat eye or a full-on wing, Liquid Eyeliner is the best product for this look. The fine brush and easy to apply formula goes on smooth and is long-lasting. Pro Tip: If you have a monolid a cat eye is a great look for you, and our Liquid Liner makes it so easy to achieve!

The Best Eyeliner for Work

For a simple tight-line that is perfect to sport at work, the Jelly Jar Gel Eyeliner is key. Apply it using the Bent Liner Brush to get really close to your lash line. You can diffuse the line slightly using a Smudge Brush for a casual smoky eye that’s perfect for happy hour with your co-workers.

How-to create a classic winged eye liner using the Jelly Jar gel eyeliner

Prepare // Start by creating a marking point of where the highest point of the tail will end, this point will be on the outer corner of the eye and should be in line with a continuation of the lower lash line. Step 1 // Take Jelly Jar Gel Liner in Black and use the Bent Liner Brush to mark a tiny dot to use as your guideline, then line from the tip of that dot back to the centre of the top lash line, if there is a gap between the line and the lash line in the outer corner, fill it in with the gel liner. Step 2 // Next starting from the inner corner of the eye; apply the gel liner from the inner corner along the top lash line to join the liner in the centre of the lid. Be sure to keep the inner corner liner very thin by staying as close to the lash line as possible, that will also prevent there being any gaps in between the liner and your lashes. Correct // If you find that parts of the liner are a little uneven or jagged, use the same brush and wet it with your eye makeup remover, then use it to smooth over and clean up any areas so that your line is nice and smooth. TIP 1: Make sure your brush is in excellent condition, if your brush is splayed you will not achieve a clean and precise line. TIP 2: When lining the inner corner, always use the pointy tapered end of the brush to start on the inner corner and line outwards, when lining the outer corner use the pointy end and guide your brush along the lash line and line inwards. Positioning your brush on an angle so it hugs the curve of your eye lid, this will ensure a smooth effortless looking line.

Practice Makes Perfect

Show us your best eyeliner looks using one of the above products for a chance to be featured on our Instagram page. Make sure to tag @janeiredaleau and #eyeliner to be considered.

Words and images by Gemma Watts @gemkwatts

NEW Pure and Simple Makeup Kit

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Our philosophy on makeup is that it should be used to enhance your natural beauty, rather than as a mask to hide behind. Makeup should be fun, something to lift your confidence, never something to agonise over. An everyday makeup routine should be easy – pure and simple.

Enter our Pure & Simple Makeup Kit. Each kit covers all bases (pardon the pun) and is ideal for everyone – from the woman who has only recently acquainted herself with makeup and wants to build up her kit with the essentials, to the beauty lover who needs products that do their job (and do it well) to streamline her everyday makeup routine.

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Each kit includes two shades of PurePressed Base Mineral Foundation, a PurePressed Blush, two PurePressed Eye Shadows and a Just Kissed Lip and Cheek Stain, meaning you can quite literally apply a complete face of makeup using just the one beauty-bag sized kit.

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You’d be forgiven for assuming a kit so simple could only create one look, but these carefully curated collections have been designed with versatility at the forefront of the mind. For a truly effortless, natural look, apply the mineral foundation that best matches your skin tone; dust the blush over the apples of your cheeks (can’t find them? Grin at yourself in the mirror – the apples are the fleshiest parts of your cheeks), add a wash of the lighter eyeshadow from your duo over your lids, and then apply the lip stain using your finger to add a muted flush to your pout. To dial it up for the evening, use the slightly darker foundation in your kit to add definition to the hollows of your cheeks, work the darker eyeshadow through the crease of your eyelid for a simple smoky eye, use your finger to apply the lip and cheek stain over your powder blush to add more warmth to your complexion, then finish by applying the stain directly to your lips from the bullet for a more concentrated lip colour.

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Each kit also contains a powder brush and dual-ended eye shadow applicator, meaning you don’t have to haul around a brush roll with your new streamlined beauty routine. Unfold the powder brush to create a fan shape for easy foundation application, then fold it back up and create a denser brush to apply your blush with more precision.

Being able to create a complete look using one kit is ideal for travel, but we get even more use out of it for touch-ups during the day. Our tip? Keep our PurePressed Base Mineral Foundation on hand to top up your SPF. Not only is it packed with active skin care benefits, it’s been recommended by the Skin Cancer Foundation as an effective broad spectrum sunscreen which means you can dust it lightly over your makeup before heading out into the sun (we make sure we do this before we head out to lunch) for additional sun protection without having to wipe off the rest of our face!

Our Pure & Simple Makeup Kit is available in four universal shades to suit every complexion, featuring different foundation blush hues to suit fair to deep skin tones.

Find your Pure & Simple Makeup Kit shade here.

Words and images by Gemma Watts @gemkwatts

8 Makeup Brushes you actually need

Brushes

Do you know the difference between a primer and a concealer? If you said yes, then that was too easy! The real question is do you know the difference between a Dome Brush and a Crease Brush? Stumped you yet?

The world of makeup brushes can be slightly confusing not to mention expensive, that’s why we’ve put together our list of eight brushes that you actually need rather than all the ones you think you need.

We couldn’t think of anyone else more qualified to let us in on her brush secrets than our jane iredale National Educator, Martina Williams.

1. Foundation Brush

Have you ever applied foundation only to discover that it’s not blended properly around your nose, chin, pores and fine lines? There’s a simple fix for this and it requires nothing more than a Foundation Brush! You need the firmness of the Foundation Brush to press product into your skin.

This is also my favourite brush to apply any type of primer. Primers contain ingredients such as silica and add texture to the skin so it’s important to ensure makeup is blended correctly with a Foundation Brush rather than a stippling brush and blending brush.

Additionally, the Foundation Brush is perfect for applying cream blushes. First, use a patting motion to apply colour before turning over the brush to the clean side and continue to pat the product until all the colour is easily distributed.  I like to start my application of liquid or cream based foundation using a traditional synthetic Foundation Brush.

2. Blending Brush

This brush does exactly what the name implies – it blends and it blends well! With a blend of natural and optic fibres, this brush is great for cream/ wet or powder based products such as primer, foundations, or cream blushes.

If you have applied your powder foundation and it’s feeling somewhat heavy, you can spritz the Blending Brush with Hydration Spray and buff your foundation to sheer out the coverage and blend away any build-up of product.

3. Deluxe Shader Brush

Getting the eyes right is often the most difficult step as it requires more precision and care than foundation. This firm flat natural fibered brush is great for applying an eye shadow base colour, or a simple single colour wash, the firmness allows colour to be evenly deposited and distributed without leaving any fall out, using a pressing motion as opposed to a sweeping motion will also help avoid fallout.

4. Crease Brush

This is the absolute master of all brushes. I have a nice little collection of these and tend to use two to three of these during any one makeup application.

This brush is a soft tapered natural fibered brush that fits into the natural contour of the eye and is the ultimate blending brush – it takes all the hard work out of blending. The sponge tip applicator or firm brush is only going to deposit colour, so you need a soft tapered brush for blending.

Traditionally used for powder based products you can also try using it with wet or cream products such as concealer. This is the perfect brush to blend and feather the edges of concealer under the eyes or around hard to reach areas such as the nose or mouth.

You can also use it to pick up loose or pressed powder and set cream based products such as concealer. Using a sponge or a firm flat brush to set concealer can result in a build-up of product that can look heavy and can accentuate fine lines.

I also use the Crease Brush to contour parts of the face such as the sides of the nose, because the fibres are soft and tapered you can gradually build and blend colour so you’re left with a subtle natural look. 

5. Mini-Dome Brush

It might be small, but the Mini-Dome’s soft fibres are great for depositing and blending products like eye liner and eye shadow for a diffused and smoky look.

This brush is also ideal to use when creating a cut crease because the Mini-Dome Brush will blend the socket line to look blended, but still precise and accurate.

6. Bent Liner Brush

This is ideal for gel or liquid liners as the fibres are firm and tapered and its tip is pointed so you can create the perfect eye liner. The brush is bent which makes application easy as the brush hugs the contour of the eye.

I also use this brush to blend lip liner when I need a precise and accurate lip line, especially when I’m doing a bold or bright lip.

7. Angle Liner/Brow Brush

Sometimes it can be a little tricky to accurately apply liquid liner to the lower lash line however by using the Angled Liner/Brow Brush you can simply press product into the roots of the lash rather than trying to apply a precise line along the lashes.

You can also use this brush and your complexion colour in powder, concealer or foundation to clean up any messy edges from around the mouth after applying lipstick.

8. Dome Brush

Last but not least, this medium sized ultra-soft dense powder brush is perfect for applying blush to the apples of your cheeks. You can also use it to highlight the high planes of the face with a highlighting powder such as Moonglow Bronzer – just swirl the brush around in little circular motions.

I also love to use this brush to complete my application of Glow Time BB Cream, traditionally a powder brush; I use it to blend away any streaks that can sometimes be left from synthetic fibres. You can also use it for contouring and for applying Bronzer powders; the soft fibres pick up just the right amount of product leaving a seamless finish on the skin.

Check out our range of brushes here.

How to select the perfect red lipstick for your complexion

Marilyn Monroe, the poster child for the classic red lip. It’s bold, glamorous and a little bit sexy. Just like her. Synonymous with femineity this iconic beauty staple is always in style and can transform any look – it just takes some confidence.
RedLipShadesOne way to garner up the courage to wear a red lip is knowledge. Knowledge is power and the more you understand about the shades you’re buying and how to apply the product the more comfortable you’ll be.

When faced with 20 different shades of red lipstick it can be really overwhelming, especially if you’re just getting started. A lot of people say “I can’t wear a red lipstick” however it’s not as intimidating as it may seem, it’s usually just because people haven’t found a colour or texture that’s right for them.

Let’s start with finding the right shade for your complexion. First, you need to understand the difference between your skins surface tone and undertone. Your skins surface tone is the colour you’d describe yourself as (light, medium, dark) and your skins undertone is the colour under the surface (cool or warm).

Cool Complexions

RedLipColours-Complexions3 For those with a cooler complexion (pink, red or bluish undertones) it’s best to look for classic blue based reds. Try jane iredale’s Hot PlayOn Lip Crayon or Passion Lip Fixation for a long lasting matte finish.

Warm Complexions

RedLipColours-Complexions2 For women with a warm complexion (olive, peachy and golden undertones) should try to source reds that are infused with orange hues, think deep oranges and bright corals. We love jane iredale’s Peach Lip Pencil applied all over the lips for a matte finish or Saucy PlayOn Lip Crayon for a vibrant orange red.

Porcelain Complexions

RedLipColours-Complexions A milky porcelain complexion and dark hair lends itself well to deeper shades of wine and berry reds. Try jane iredale’s PlayOn Lip Crayons in Naughty and Luscious, or Berry Lip Pencil with Annette PureMoist Lipstick.

Medium to Dark Complexions

RedLipColours-Complexions4 A medium to dark complexion looks stunning when combined with a deeper classic red such as Cindy PureMoist Lipstick and Crimson Lip Pencil, pair this with a black winged liner and you’ll have the ultimate red carpet look.

How to Create the Perfect Red Lip in 5 Simple Steps:

  1. First remove any surface dryness, try Sugar and Butter Lip Scrub for a smooth and polished finish.
  2. Ensure the skin tone around your mouth is even and free from any redness, use foundation or concealer and take right up to the lip line, dust a very light layer of translucent powder over the edges of the lip, this will create a matte barrier to help prevent your lip colour from bleeding.
  3. Once you have applied your lipstick, go back and clean up the edges of the mouth using your foundation, concealer or complexion powder, by using a brush such as the Angle Liner Brush to apply, this will help keep your outline precise. If you’re using a pencil to outline your lips, take a clean firm brush such as the Detail Brush to blend away any obvious hard edges, then follow with your lip colour. For the precise application of red lipstick without outlining your lips first, try applying your lipstick with the Bent Liner Brush, it’s pointed tip gives you the precision of a lip pencil so your outline will be spot on every time.
  4. If you’re concerned that your red shade will be too bold, why not try wearing the same shade as more of a stain? You can try dabbing a little on the lips so the coverage is more transparent. Try using jane iredale Forever Red Just Kissed Lip and Cheek Stain for a sheer and long lasting colour.
  5. Also to avoid getting red lipstick on your teeth, pop a tissue around your index finger and slip between your lips to remove any excess.

Check out the full range of jane iredale products to complete your look.

5 simple ways to clean out your makeup bag

Clean out your makeup bag  - Jan 2017

Out with the old, in with the new. New year, new beginnings. A fresh start. We’ve heard them all before. As cliché as they may sound, a lot of us have a penchant for organising and decluttering our lives, homes, desks and wardrobes. However, the one item that often gets forgotten is our makeup collection.

Unlike our clothes, shoes and paperwork, cosmetics can cause health issues if not reviewed on a quarterly basis. Mascara can clump, foundation can spoil and lipsticks can crack. Here are our tips on keeping your makeup bag in top condition.

Replace mascara and liquid and gel liners every 6 to 12 weeks

I bet we all wish that first swipe of a new mascara that leaves lashes feeling full, rich and moist could last forever. Unfortunately, we live in the real world and mascaras, along with liquid and gel liners are one of the first products to deteriorate. Why you ask? It’s simple really, these products are continually exposed to air therefore the moisture content depletes making formulas dry and clumpy. Not only does it make it difficult to apply but bacteria can build up which can cause skin irritation and infection.

Check expiration dates

Just like food, makeup has an expiry date and even though some of us like to push our luck with these (“it’s just a guide” – sound familiar?) it’s best to take these deadlines more seriously. An expiry date is there for a reason, to keep formulas and active ingredients fresh. It’s recommended that you check all expiration dates and throw away anything that has expired. Sometimes your nose will tell you that a product is ready for the bin.

Invest in quality products

When it comes to powder based products such as powder foundations, bronzers, blushes and eye shadows it’s best to invest in high quality products that last longer in your makeup bag. All jane iredale powder based products are inert, which means they cannot support or harbour bacteria, so they can remain in your makeup bag for up to two years once opened.

Keep your brushes and tools clean

Would Picasso have ever used dirty brushes? We’d assume not! Keeping your makeup brushes clean is essential so that your jane iredale makeup remains pure and your skin healthy. Any oil or dirt that is left on your brushes will transfer onto powders leaving a hard shiny film that prevents product from being picked up and applying evenly onto your skin. We recommend shampooing your brushes once a week minimum, using Truly Pure Shampoo and Conditioner to dissolve any build-up of makeup, oil or dirt, its safe enough to be used on all jane iredale brushes.

Edit your colour palette

Revisit your colour palette to ensure your makeup still matches your complexion; chances are your skin may be looking a little more bronzed or your hair may have lightened a shade or two over Summer. Just like your wardrobe changes for Summer, so should your makeup.

Phew! We made it to the end of our makeup overhaul. Now that the hard part is over it’s time for the fun part. Shopping! It’s the perfect time to invest in some new fresh shades that will not only enhance your features but match your skin tone for the new season ahead.

Check out our new range of colour palettes here.

How to get the perfect Summer party makeup look

The perfect summer party makeup look consists of five key elements: a mattifying primer, foundation with SPF protection, long-lasting eye colour, shimmery bronze cheeks and a soft, supple pout. By adding these things into your summer makeup look, you’ll be selfie-ready, whether attending your neighbourhood BBQ or celebrating Aussie Day with family and friends.

Here are our two summer party makeup looks to try…

Fresh faced & looking natural

  1. Summer-Party-Look---Jan-2017_03Start by applying Smooth Affair for Oily Skin Facial Primer for an all-day matte finish.
  2. Apply Dream Tint Tinted Moisturizer with your fingers or a Flocked Sponge for a soft focus finish with broad spectrum SPF 15 sun protection.
  3. Swirl the White Fan Brush in either Copper Wind PurePressed Blush or Moonglow Bronzer and apply to the apples of your cheeks.
  4. Using the Eye Shader Brush apply the Cream shade from the Perfectly Nude Eye Shadow Kit on your eye lid, brow bone and inner corner of your eye.
  5. Using the Chisel Shader Brush, blend the Antique Gold shade from the kit onto your lid, as well.
  6. With the Crease Brush, apply the Copper shade from the kit to your crease and outer corner of your eye.
  7. Apply Basic Brown Eye Pencil to your top lash line and Taupe Eye Pencil to your bottom lash line.
  8. Apply PureLash Extender and Conditioner to your lashes.
  9. Apply Brown Black PureLash Lengthening Mascara to your top lashes only.
  10. Add a subtle stain with Devotion Lip Fixation.
  11. Finish by layering the gloss end of the Lip Fixation on top of the stain.

 Australia Day inspired Makeup Look
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  1. Apply Smooth Affair for Oily Skin Facial Primer and Dream Tint Tinted Moisturizer in your shade to your entire face.
  2. Swirl the White Fan Brush in either Mystique PurePressed Blush or Sunbeam Bronzer and apply to the apples of your cheeks.
  3. Dab a small amount of Champagne Silk Eye Shere Liquid Eye Shadow on your hand and apply it to your eye lid using the Sculpting Brush. This will give your eye shadow a long-lasting base.
  4. Using the Eye Shader Brush, apply White PurePressed Eye Shadow to the inner corner of your eye.
  5. With the same brush pat Blue Hour PurePressed Eye Shadow into your crease and outer corner of your eye lid.
  6. Line your top lash line with Black/Grey Eye Pencil, starting at the inner corner and extending outward in a wing.
  7. Apply PureLash Extender and Conditioner to your lashes.
  8. Apply Black Ice Longest Lash Mascara to your top lashes only.
  9. Line and fill in your lips with Terra Cotta Lip Pencil.
  10. Lightly apply Sharon PureMoist Lipstick on top of the lip pencil.
  11. Finish with Red Currant PureGloss Lip Gloss.

For an understated yet gorgeous look that’ll last you well into the night, choose soft neutral shades that enhance your natural beauty and keep your face looking fresh. It’s summer and long-lasting melt-proof makeup is where it’s at!

Everyday beauty: the top 6 makeup essentials

If you’re anything like us, you would need rolling luggage to carry all of your makeup with you on-the-go. Instead of playing the constant traveller, try paring your makeup bag down to these six essential items:

Everyday Beauty - Jan 2017

Powder Foundation + Travel Brush: Powder foundation (like PurePressed Base or Amazing Base) is extremely versatile and can be used as a foundation, concealer or finishing powder. Ours even contain SPF to protect you from the sun. Keep the inside of your bag clean by bringing a travel foundation brush that’s either retractable or can be filled with the loose powder.

Cream Blush: A cream blush stick makes application easy. You can apply it with your finger, so there’s no need for a blush brush! You can use it as a lip product and a subtle eye shadow – versatility at its best.

One or Two Lip Products: We know how easy it is to carry a collection of lip products for every occasion, but that can weigh down your bag. Lighten the load by only bringing the lipstick or lip gloss used in your makeup look that day, and swap out the products each day or so.

Liquid Eye Shadow: If you usually touch up your eye shadow midday, toss a creamy, liquid eye shadow in your bag. Use the built-in brush for easy application and to cut down on the number of brushes you have to carry. We are loving the Eye Shere Liquid Eye Shadows this season for their staying power and beautiful sheen.

Brown Eyeliner: A brown eye pencil can be used in a number of different ways. Apply it over your current eyeliner (black or brown) to touch up your look after a long day at work or use it as a brunette eyebrow pencil to define your brows before you go out.

Want to know what Jane’s go-to summer products are?

Whether you are a natural no-makeup girl or a confidently bold makeup wearer, we all need to overhaul our daily routine at some stage, get rid of the excess and lighten the load for a fresh start to the New Year! Don’t you agree?

#makeupmusthaves #newyear #pairitback #thenomakeupmakeuplook #freshfaced