jane iredale’s tips to help you achieve flawless makeup, fast!

We all love to look our best each day and having beautiful skin and makeup can give you a little confidence boost each morning, however, juggling all of life’s activities can often mean that your makeup routine flies out the window. With jane iredale’s range of skin care makeup, achieving a beautiful look doesn’t have to be complicated and you can be ready-to-go with a fresh, bright finish in only two minutes flat. Here’s how…

The mad rush 2-minute makeup

Express 2min makeup

Only have a couple of minutes to put your face on or only want a quick fresh look before you workout, here’s our guide to fixing your face fast…

Step 1. PRIME

It’s quick to do and will give you a long lasting finish to your foundation, yes priming needs to be part of your daily routine. We recommend SMOOTH AFFAIR® FACIAL PRIMER & BRIGHTENER; you’ll moisturise and prime your skin in one easy step. Packed with antioxidants your skin is instantly transformed into a conditioned and luminous look. Simply dab half a small pea-size amount of product onto the forehead, nose, chin and cheeks and massage into skin using the Blending Brush or your fingertips.


Next up, cover and protect with one of our fabulous five mineral foundations, the choice is yours. We recommend a quick application of AMAZING BASE® SPF 20 or PUREPRESSED® BASE SPF 20 for even looking coverage. Use the correct brush and sweep foundation over the entire face, including your ears and neck. You can use your powder as a concealer, if you need extra coverage in problem areas. The flocked sponge works a treat for PurePressed powder and the Deluxe Shader Brush is a great tool to apply Amazing Base Loose Powder in target areas.

Step 3. LASHES

For an instant eye lift and high impact, coat your lashes with Longest Lash Thickening and Lengthening Mascara. Formulated with triple strength cellulose fibres, this tube adds extra length and thickness, fast! Apply to top lashes and wiggle brush at the roots of the lash, for extra lift and all over colour.


Add a flush of colour to your lips and cheeks with one versatile product, our JUST KISSED® LIP AND CHEEK STAIN in Forever Peach. With just the right amount of translucent colour, this all-natural stain adjusts to your own chemistry for an irresistible peach shade that will flatter your skin’s undertone. Apply to the apples of the cheeks using the Foundation Brush or tap onto cheeks using your ring finger, blending both outward and upward towards your ear. Next, pair lips with cheeks by applying this product all over your lips for a beautiful peach-tone pout.

Got 5 minutes?

Express 5min makeup

Take your two minute makeup look to the next level, perfect for the office, a day with your girlfriends or school pick-up. All you’ll need is an extra 3 minutes. Yes, you can look fresh faced in just 5 minutes.

Step 5. BROWS

Groomed brows make such a difference to the overall appearance of your makeup. Frame the eyes by using the BITTY BROW KIT®. Start by applying the transparent wax with the angled brush provided and outline the brow to perfect the shape. Apply the wax in fine strokes, resembling hairs, to the sparse areas in your brows. Next define shape and add extra depth and colour by applying the brow powder. Comb brows upwards and outwards to evenly distribute product and set your brows in shape.


Using the shimmery copper gold, ‘Tea on The Porch’, in the new GETAWAY EYE SHADOW KIT, apply as a single colour wash over the entire eye lid. You could also try Supernova or Dreamy Pink PurePressed eye shadow. Use the Crease Brush to blend through the natural contour of the eye socket.


To give your complexion the makeup artistry finish, use our famous QUAD BRONZER. It’ll create a soft sheen and give your skin an instantly healthy glow. Moonglow contains four universal neutral golden shades, that can be used individually as eye shadows, lip colour or blush; alternatively, you can mix the four shades together as an all over bronzer using the White Fan Brush. For a quick application, when you only have five minutes for your entire face, we recommend using the Dome Brush and mixing the two lightest shades for highlighting.  Apply to the high planes of the face –  lightly on each side of the forehead, on top of  the cheek bones, down bridge of the nose, above the cupids bow and a little on the chin. Be sure to work brush around in light circular motions on your face so that the product is evenly blended. Fresh dewy skin is now yours!


Express 10min makeup

To ramp up your five minute makeup look, you simply need to spend some extra time on your eyes. Here’s how you can take your basic eye makeup look to the next level…

Step 8. EYES

Add a darker shade to your colour wash (step 6), the ‘Starry Night’ eye shadow shade from the limited edition Getaway Eye shadow kit, is an intense matte black with a very fine jet milled gold sparkle, perfect for creating a more intense look to your shadow.  Apply it to the outer corner eye lid, sweep colour through the crease keeping colour on the outer edge of the eye. Don’t forget to add some depth to your lower lash line. Use the Mini Dome Brush and your darker shadow, reach up under the lower lashes and run brush along the lash line to create a diffused smokey eye liner effect.


Define your eyes and add depth to your lashes using the Angle Eyeliner Brush with the JELLY JAR™ GEL EYELINER in Espresso. Apply a thin line along the top lash line, this gorgeous shimmery grey brown gel liner is smudgeable and stays-put. Yes you can work out with liner on ladies!

Step 10. LIPS

Add shine to your lips with a coat of Bellini or Nectar PUREGLOSS™ LIP GLOSS, these shades compliment Forever Peach Lip and Cheek Stain without compromising the colour. The look, a natural peachy nude finish.


Finish with a spritz of HYDRATION SPRAY. Set your minerals and to give your skin a dose of healthy, anti-aging botanicals and antioxidants.

jane iredale launches our new exciting Country Weekend Collection


We recently launched Country Weekend Collection, the latest products to join the jane iredale range. To celebrate the launch of this stunning new collection we held an intimate blogger event with some of our fave beauty and lifestyle bloggers in Melbourne. During the evening we also unveiled our new, exciting HandDrink Hand Cream, the first hand product to be released in the jane iredale range.

The evening was a great opportunity for some of Australia’s top beauty bloggers including the stunning Oz Beauty Expert, Bonnie Gillies, to learn more about jane iredale and experience some of the latest products from the range.


International jane iredale makeup artist, Julia Kur, used the new products during a live makeup demonstration and explained the features and benefits along with covering the latest trends this season.

For 2015, the Country Weekend Collection and HandDrink Hand Cream are the first of an exciting line up of new products planned to launch throughout the year.

The Country Weekend Collection includes:

  • Limited Edition Getaway Eye Shadow Kit
  • Espresso Jelly Jar Gel Eyeliner
  • Forever Peach Just Kissed Lip & Cheek Stain


We love the Country Weekend Collection for its subtle shades that help you set a sophisticated makeup tone that can take you through from day to night.

Make your eyes mesmerising with hues inspired by tranquil countryside landscapes; choose lighter shades for daytime, and deepen them for evening events.


The Limited Edition Getaway Eye Shadow Kit offers five enchanting PurePressed® Eye Shadow shades, sized to fit recommended application – with a generous base shade, and perfectly sized detail shades so you can perfect the look suitable for your occasion.

Enhance your eyes with the shimmery Espresso Jelly Jar Gel Eyeliner, a brown-grey shade, which glides on smoothly for a defined or smudgeable line that stays just where you want it. We recommend the Angle Eyeliner Brush for precise application on the lash line.

For lovers of our famous Just Kissed Lip & Cheek Stain, we are excited to announce a new shade, Forever Peach; offering a peachy, orange/pinky hue, which looks like it was individually created for each wearer. The non-drying, long-lasting, all-natural stain adjusts to an individual’s own chemistry for an irresistible peach shade that will flatter each skin type’s unique undertone and enhance natural colouring. Add to your cheeks and lips for a bit of peachy fun!

And our go-to hand product is our all-new HandDrink Hand Cream - a favourite thanks to its incredible SPF protection, which guards hands from UVA and UVB! Infused with active ingredients and antioxidants, jane iredale HandDrink helps protect, moisturise and replenish tired hands. Green Tea and Blackberry Extracts offer nourishment and antioxidant protection, and fruit extracts, such as apple, bitter orange and grapefruit, work to condition the skin whilst brightening and evening skin tone.

The unique formula incorporates ingredients high in vitamin E, and green tea extracts to create a luxurious moisturiser suitable for even sensitive skin types. Vitamin E has been found to increase the effect of sunscreens, whilst green tea is said to have a myriad of health benefits; both of these key elements enhance the SPF properties of HandDrink, making it an ideal protective barrier for those fond of a gel manicure, which exposes hands to UV light.


Thanks again to everyone that took part in the event! To view the event images visit us on Facebook.


jane iredale redefines the limits of traditional make up…

There are several rules of makeup that should never be broken, like sleeping with your makeup on, exercising with a full face of makeup or expecting your skin to be protected while swimming. If you’re anything like most women, you probably can’t think of anything worse than having to front up to your morning yoga class bare-faced.

However, with jane iredale, you can feel at ease when exercising, sleeping and even protecting your skin with makeup while swimming. Our products are made from the highest quality ingredients and most current technologies available. Essentially, you can look good while you’re on the journey to feeling good.

Screen Shot 2015-02-13 at 6.41.29 pm

Every jane iredale product consciously includes pharmaceutical grade vitamins and antioxidants, pure minerals and luxurious botanicals because we know how good they are for the skin, and how your makeup significantly contributes to overall health of your skin. That is why we are known as The Skin Care Makeup!

jane iredale foundations are unique, forming a protective barrier on the skin that allows it to breathe and function normally. Laboratory tests confirm that all of our products are non-comedogenic, meaning they do not block pores, so you can confidently wear jane iredale mineral make up when exercising. And, let’s face it, with the amount of mirrors in gyms and the likelihood of bumping into someone you know, it’s something you can now take full advantage of. Not to mention the added benefit of heading to the gym straight after work without the worry of having to clean your face before your workout.

Our minerals bind together upon application and resist running, creasing and smearing, yet they can be easily removed with a cleanser or our special micro-fiber Magic Mitt, which only requires water for an effective daily facial cleanse. So when you are done with your active day, makeup and all, simply cleanse and moisturise before you hit the sack.

We are also proudly allergy tested, stability tested, clinically tested and dermatologist tested to ensure that our products only contain ingredients that support the health of your skin, we do not include any nasties that contribute to skin sensitivities and reactions. We even conduct tests on our products that are not required as a cosmetic manufacturer, but we do this to ensure that we are offering you the highest quality product line possible.

The nature of high quality minerals is to interact with light. This is what gives the soft-focus finish to your skin. jane iredale includes a variety of foundations that provide a range of finishes from sheer to full, from luminescent to velvety. Mineral ingredients found in our range include titanium dioxide and zinc oxide, which help to soothe and calm sensitive skin. Zinc oxide is also anti-microbial. Our products are also free from parabens and FD&C dyes, and we never test on animals.


If you’re into exercising outdoors, jane iredale products also offer broad-spectrum UVA/UVB protection (up to SPF 30), are anti-inflammatory (helps calm and soothe), water resistant, and our concentrated pigment provides excellent coverage for skin conditions like acne and rosacea. The Glow Time BB Cream is great for runners and swimmers alike. If you prefer a lighter coverage, the Dream Tint CC Cream SPF 15 does the trick, finished with a dusting of either Pressed or Loose Powder. jane iredale’s tried and tested makeup is made to last. No creasing, smearing, or “sweating away”, even during strenuous exercise.

Although jane iredale’s mineral makeup line has been around for over 20 years, since its inception, it’s been a popular choice with industry experts including plastic surgeons, dermatologists, and aesthetic nurses due to the superior ingredients and high performance of the range.

So, for those of you who still haven’t tried jane iredale products, now’s the time to test out the highly-sophisticated blend of minerals and pigments; our makeup line is long lasting and rarely requires a touch-up during the day. Win win if you ask us!

Who can resist a makeup that you can trust from work to workout? 

Our 2015 Makeup Intentions

Without getting yourself into a tailspin, just like that we are now into the second month of 2015. Despite the year already disappearing before our eyes, we’re still celebrating the start of a New Year, keeping on track with some simple but absolutely worthwhile makeup intentions…. because we all agree New Year’s resolutions are so 2014!

So without further ado, take note of our top five makeup intentions:

1. Never sleep with makeup on

Like “drinking plenty of water”, we are all too aware of this beauty rule, but often find it hard to execute especially after a long night dancing. The beauty of jane iredale makeup is that the products are made with natural mineral ingredients so it’s not the end of the world if you do find yourself falling into bed without removing your makeup.

On the whole, sleeping with makeup on can cause unnecessary congestion and dehydration. Cleansing you face before bed helps to rid the skin of sweat, dead skin cells and pollution, while prepping it for a drink of moisturiser. That’s why we suggest taking the extra two minutes to clean the surface of your skin. We suggest removing eye makeup, lip stains and liners using the jane iredale Botanical Makeup Remover and a simple wipe using a damp jane iredale Magic Mitt for a clean, fresh feel.

Cleanse - image 1

2. Don’t be afraid to try new makeup products

Are you still using the same makeup routine you’ve been using since you were a teen? Use 2015 as your calling to revamp your look. If you usually use cream foundation, try mineral makeup powder formula for a change. If you have always wanted to try a strong bold shade of lipstick but worry it might not work on you, give it a go at a girlfriend’s gathering this year. Make this year about taking risks and trying something bold and new with your makeup look.

bold lips - image 2

3. Buy cruelty free products

If there is one thing we love more than beautiful makeup, it’s animals. jane iredale products are certified cruelty-free by the Leaping Bunny Program, the leading internationally respected animal protection group for cruelty-free certification. Choosing cruelty free means you can breathe easy and be confident that what you’re putting on your skin is good in more ways than one!

healthy - image 3

4. Use makeup that’s also good for our skin

When the alarm goes off in the morning, the amount of time you have to get ready is limited. As much as we all would love to follow the three-step Cleanse, Tone and Moisturise process, another 20 minutes of beauty sleep generally wins. Opting for makeup products that are great for your skin, as well as offering great coverage is a no brainer. To start, try PUREPRESSED® BASE SPF 20; it gives a sheer and semi-matte look while protecting your skin from the sun.

5. Let your light shine

We all have standout features that we need to accentuate more – so do your bit and take note of your best features! Got killer cheekbones like Keira Knightley? Then highlight them! Our IN TOUCH® HIGHLIGHTER, a cream-to-powder highlighter, that now comes in two stunning shades, reflects light and makes skin look luminous while drawing attention to your  favourite feature, yes please!

Keira Knightley - image 4

jane iredale This Australia Day we celebrate some of our favourite Aussie Beauties

This Australia Day, we want to acknowledge and celebrate some of our favourite Aussie beauties. Whilst traditionally, Australia Day is synonymous with BBQs and entertaining, we wanted to take a second to showcase some of our favourite beauty ex-pats…

JI Blog - image 1

#1 Isabel Lucas

Former ‘Summer Bay’ star Isabel Lucas captured our attention long before she landed her role as a seductive robot in ‘Transformers’. Blessed with elevated cheekbones, Isabel constantly inspires us with her versatility. She can pull off any look from red carpet glam to beach babe. We recommend jane iredale In Touch Cream Blush for a radiant glow.

#2 Margot Robbie

We must admit that since Margot Robbie got her big break on ‘The Wolf of Wall Street’ she’s been on our beauty radar. She nails the blonde bombshell look – voluminous waves and alluring eye makeup. Try jane iredale Jelly Jar Gel Liner in Black to imitate this seductress’ look.

JI Blog - image 2

#3 Rose Byrne

Rose Byrne is known for her on-screen talent, but there’s no question that she is also recognised for her beauty off-screen. Thanks to her delicate features, Rose Byrne is the epitome of relaxed glamour. She keeps her daily makeup routine simple –“just a bit of base and some lip stain cause my lips are quite pale”. We recommend jane iredale Just Kissed Lip Plumper in shade L.A.

#4 Elle Macpherson

Supermodel Elle Macpherson has graced the cover of countless glossies thanks to her natural beauty and gobsmackingly long pins. Born in Killara, New South Wales, Elle Macpherson is the ‘Aussie beach babe’ poster girl. She believes “every woman should wear different types of foundation according to her day”. Need a tip for night look? Elle recommends, classic “dark eyes”. For Elle’s flawless beach babe glow we suggest jane iredale GlowTime BB Cream.

Jane’s favourite things

Jane Iredale, she’s an entrepreneur, mineral make up pioneer, wellness advocate and all-round gorgeous soul, living her dream and changing women’s lives across the globe.

Jane has always thought of make up as an essential part of a woman’s sense of health and well-being. It is for that reason the jane iredale line of products are designed to help you look good, feel good and improve the overall appearance of your complexion with superior ingredients and formulations.

We caught up with Jane this summer to find out some of her favourite’s outside the office…

JaneFavourites - Collage

What is your favourite Summer snack?
“I can never pass up a refreshing tomato and basil bruschetta, picked fresh from my garden it’s the ultimate summer treat.”

What’s your favourite Summer drink:
“A glass of rosé is my drink of choice, more specifically Bandol rosé wine.”

Favourite Summer beauty product?
“For someone, like me, who does not tan the jane iredale Tantasia is perfect because it is light, hydrating and makes summer sandals possible.”

What’s your favourite way to workout in Summer?
“I love to get outdoors when I am exercising, swimming in the lake is equally as therapeutic for the mind as it is for the body.”

What’s your favourite Summer Vacation?
“London in June when Wimbledon is on.”

What’s your favourite Summer activity?
“Gardening and harvesting the fruits and vegetables. Better yet, picking the berries and popping them right into my mouth.”

What book are you reading or have you recently read?
“A wonderful read titled All The Light We Cannot See by Anthony Doerr.”

One thing you can’t live without:
“My PurePressed Base – a foundation, powder, concealer and sunscreen all in one.  I never leave home without it.”


jane iredale’s Golden Globes wrap up

This year, we have been extremely impressed with the calibre of style and glamour at the 2015 Golden Globes. Below is a wrap up of our favourite celebrity make up looks. We’ve also highlighted the jane iredale products that you’ll need to help you replicate the glitz and glamour.

First up, we thought American Actress, Jessica Chastain was worthy of a best-dressed nomination. She was the picture of perfection with her stunning 1950s locks and smokey eye makeup.

Jessica Chastain

jane iredale make up look

PurePressed Eyeshadow in Dusk & Rose Gold, PureLash Mascara in Black Onyx

InTouch Highlighter – Comfort

Nude Lip Pencil & Sharon PureMoist Lipstick

English Actress, Kate Beckinsale, was another starlet that exuded elegance with a slick up-do, sequined gown and fresh, golden glowing make up.


jane iredale make up look

PurePressed Eyeshadow Trio in Golden Girl, PureBrow Brow Gel in Brunette, PureLash Lengthening Mascara in Jet Black

So-Bronze Bronzing Powder #3, PurePressed Blush in Sheer Honey

Nude Lip Pencil & PureGloss Lip Gloss in Soft Peach

In keeping with old Hollywood glamour, Alison Williams, the American actress, comedian and singer, definitely makes our list of beauties that wowed us on the red carpet. We love the dramatic eye make up and elegant locks.

Alison Williams

jane iredale make up look

PurePresed Eye Shadow Trio in Silver Lining, Jelly Jar Gel Eyeliner in Black and Bitty Brow Kit in Brunette

PurePressed Blush Copper Wind

Lip Pencil in Peach and PureMoist Lipstick in Melody

We never knew yellow and green could work so well together, thanks Leslie Mann for the colour blocking inspo. Her natural radiance has earned her a spot in our list of favourites. She looked smoking hot at this year’s golden Globes, don’t you agree?

Leslie Mann

 jane iredale make up look

Eye Shadow kit in ‘Perfectly nude’, Jelly Jar Gel Eyeliner in Brown, Bitty Brow kit in Blonde and Longest Lash Thickening and Lengthening Mascara

PurePressed Blush in Awake and InTouch Highlighter in Complete

Lip Pencil in Peach and PureMoist Lipstick in Liz

English actress, Felicity Jones kept it simple, proving the theory less is definitely more. We love everything about her look from the silhouette of the gown to the slick side bun, vintage styled earrings and timeless make up.

Felicity Jones

jane iredale make up look

PurePressed Eye Shadow Trio in Silver Lining and PurePressed Eye Shadow in Blue Hour. Jelly Jar Gel Liner in Black and Highlighter Pencil in white/pink. Longest Lash Thickening and Lengthening Mascara in Black Ice. Black/Brown Pencil to fill in brows.

In Touch Cream Blush in Connection

Lip Fixation Lip Stain/Gloss in Devotion

And, last but definitely not least Salma Hayek Pinault was a vision in white. She looked feminine and flawless with a soft and natural finish to her make up look and loose waves.

Salma Hayek

jane iredale Make up look

PurePressed Eye Shadow Trio in Brown Sugar and 24-Karat gold Dust Shimmer Powder in Rose Gold. Jelly Jar Gel Liner in Black. Bitty Brow Kit in Brunette.

PurePressed Blush ‘In Love’ and contour in PurePressed Powder Mineral Foundation in Mink.

Lip Fixation Lip Stain/Gloss in Mania

Our favourite quotes for 2014 – words that helped us stay happy, inspired and positive.

Before launching into all the excitement and possibility 2015 brings, we’re taking a moment to truly reflect on some beautiful quotes that have been floating around and have helped us stay positive throughout 2014.

To celebrate the year that was, here’s some of our favourite words and sayings from some of the top accounts we love to regram. When you need some inspo or a bit of motivation for a bright, happy and healthy 2015, we suggest you follow these guys and make it happen!

1. @the_lane  http://instagram.com/the_lane

The LANE is where stylish brides find an abundance of inspo to help them plan their perfect day…

Gracing this stunning Instagram account is the most gorgeous hand-picked wedding fashion plus heartfelt, honest articles and beautiful content that moves and inspires us. It’s all about real emotion, real passion and real connections – we’re in love!

Once you’ve gotten your dose of gorgeous floral arrangements and gowns you can visit our Bridal Tips blog to find out what our top bridal makeup tips are for a flawless makeup look on your big day.  Read here: http://thelane.com.

Screen Shot 2014-12-22 at 3.04.57 pm

Image sourced from @the_lane

2. @collectivehub http://instagram.com/collectivehub

The Collective Hub is a stunning lifestyle magazine that brings together entrepreneurial and creative minds from across the globe. Full to the brim with a collection of game changers, rule breakers, thought leaders and style makers with a common appetite for challenging the status quo.

This page is your go-to for a boost of creativity, business advice from industry professionals or a friendly pep talk. Here to make an impact.

Screen Shot 2014-12-22 at 3.05.27 pm

Image sourced from @collectivehub

3. @jasminedowling http://instagram.com/penheartspaper

Don’t we all wish we could write like Jasmine Dowling! This talented young woman is the brains behind self-titled blog – jasmine. Sometime fashion blogger, graphic designer and typographer shares inspirational messages that she features in her incredibly stylish prints and homewares. We’re endlessly inspired by her words AND entrepreneurial spirit!

Screen Shot 2014-12-22 at 3.05.38 pm

Image sourced from @jasminedowling

4. @penheartspaper http://instagram.com/penheartspaper

Pen Hearts Paper combines the laid back vibes of Bondi Australia with monochrome sophistication of its designer, Sarah Staunton. The typography used in her prints is whimsical, inspiring and captivating. We’re all about the magic too.

Screen Shot 2014-12-22 at 3.05.49 pm

Image sourced from @penheartspaper

5.  @travelnoire http://instagram.com/travelnoire

A travel inspiration account showcasing a celebration of culture across the globe. Every traveler needs to explore this account. We love their uplifting quotes and mesmerizing photos from across the seven seas. Travel is always on our list…

Screen Shot 2014-12-22 at 3.29.36 pm

Image sourced from @Travelnoire

Have you read any words in 2014 that really resonated with you? Share with us your favourite inspirational Insta accounts…


New Years Eve Party Looks

New Year’s Eve is one of our favourite nights of the year – there’s nothing better than getting together with your nearest and dearest to celebrate the year that was and welcome the year to come.

So, whether you’re hitting the beach, having a romantic night in, or ringing in 2015 at a glamorous party, we’ve listed our top three makeup looks to suit the occasion.

Follow our step-by-step tips on achieving the makeup look for your 2014/2015 new year.

Blog - Beach

STEP 1 EYES: Using the medium brown from the Triple Cognac PurePressed Eye Shadow Trio, apply as a colour wash to the eyelid, sweep colour through the crease of the eye and apply a soft wash underneath the lower lash line using the Crease Brush. Highlight inner corners of the eye using the lightest shade in Triple Cognac PurePressed Eye Shadow Trio. Using the White Eye Pencil line the inside of the eye.
STEP 2 LASHES: Apply two coats of Black Onyx PureLash Mascara to the top lashes.
STEP 3 CHEEKS: Apply Connection In Touch Cream Blush to the apples of the cheeks using the Blending Brush.
STEP 4 LIPS: Stain lips using L.A Just Kissed Lip Plumper and add a slick of Iced Mocha PureGloss Lip Gloss.

Blog - Cocktail

STEP 1 BROWS: Comb brows into place, then using both the wax and row powder from Brunette Bitty Brow Kit, apply to brows creating a strong defined brow.
STEP 2 EYELINER: Apply Black Jelly Jar Gel Eye Liner along the top lash line using the Angled Eye Liner Brush, extending slightly on the outer corner.
STEP 3 LASHES: Apply two coats of Black Ice Longest Lash Thickening and Lengthening Mascara to top lashes.
STEP 4 LIPS: To create a diffused matte pink stained lip use Craze Lip Fixation – the lip stain end only. Blend using a cotton tip or lip brush.

Blog - Romantic

STEP 1 EYES: Apply Wink PurePressed Eye Shadow to the entire lid and blend through crease of the eye using the Crease Brush.
STEP 2 BROWS: Groom and define brows by using both the wax and brow powder from Brunette Bitty Brow Kit.
STEP 3 LASHES: Apply two coats of PureLash Lengthening Mascara in Jet Black to top and bottom lashes.
STEP 4 CHEEKS: Give cheeks a soft peach flush using Copper Wind PurePressed Blush using the Dome Brush.
STEP 5 LIPS: Create a nude lip firstly using your complexion powder shade, apply a dusting to help mute natural pigment in the lips, complete the matte lip look by applying a layer of Craving Lip Fixation, the stain only.

So which look will it be for you this New Year’s Eve? Share your stunning NYE makeup looks with us on Instagram, hashtag #janeiredaleNYE2014.

Cheers to the year that was and the hopes and dreams of the year to come … May 2015 be everything and more you have ever dreamed for! Have fun celebrating!

2014, the year that was on Instagram.

This year, jane iredale Australia’s Instagram fan base has had a growth spurt thanks to so many makeup fans loving our brand. We are so grateful to our followers for interacting with us and sharing your jane iredale love and support. It’s thanks to you that the jane iredale message is being shared across the nation and gaining such momentum.

To celebrate the year that was, we take a look back at some of our favourite jane iredale Instagrammers and posts for 2014 and also recommend our top five health/wellbeing/fashion/lifestyle accounts to follow for unlimited inspo in 2015.

Chloe Morello @chloemorello

One of our favourite Australian beauty guru’s, Chloe Morello is definitely one to watch. This year we introduced her to our fabulous range and saw some of our products featured in a few of her YouTube makeup tutorials.  She has truly mastered her craft and has a huge fan following including us; we can’t get enough of her. With over 300k fans on Instagram and 870K subscribers on YouTube, you might want to join the hype and learn some new makeup tricks, it’s definitely worth it.

Screen Shot 2014-12-22 at 1.59.32 pm

Bonnie Gillies  @ozbeautyexpert

Oz Beauty Expert is a globetrotting makeup extraordinaire and we love her selection of jane iredale summer must-haves, it’s one of our favourite snaps of 2014! Who doesn’t love a good flat lay? Bonnie knows her stuff; she’s an experienced makeup artist and hairstylist with over 10 years experience. Make sure you check out her blog too, it’s full of insider secrets, great product suggestions, the latest celebrity beauty interviews and her very own TV station featuring her tutorials. No wonder she has over 21K Instagram followers and a fast growing fan base.

Screen Shot 2014-12-22 at 2.10.31 pm

Ruby Golani @rubygolani

Dramatic makeup is Ruby’s forte – and for a young beauty gal she’s got makeup down pat. This vlogger’s Instagram is filled with glamorous makeup looks that we love to replicate. Her signature ‘Angelina Jolie’ pout and perfect winged eyeliner makes her unstoppable. With over 22k Instagram followers and over 202K subscribers to her YouTube channel, this Aussie makeup guru knows a thing or two about glam. Take a look at her mesmerising makeup tutorials on YouTube, but beware, you may get lost for hours!

Screen Shot 2014-12-22 at 2.17.19 pm

Vydia Rishie @vydia

Sophisticated and stylish, Vydia has nailed a monochromatic and effortlessly chic Instagram account. She thrilled us when she posted jane iredale PurePresssed Powder as part of her Spring racing must-haves. With over 80K followers, this style queen is making waves across the globe. We are in awe of her fashion styling, interior inspo, shoe fetish and impeccable photography. Every city girl needs to be following this account. Love, love, love!

Screen Shot 2014-12-22 at 2.17.32 pm

Emma Clapham  @emmaclapham (Creative Director @wholovesthat)

With a great mix of beauty, home inspo and general good times, Emma is clearly making the most of every moment. Her vibrant and honest take on life will have you begging for more. And that’s why she has a huge personal fan base of over 12k. Don’t stop at her personal account, pop over to @wholovesthat to see endless home ideas, gift inspo and more. She’s the creative director behind all those fabulous posts. We don’t know how she does it… one busy babe.

Screen Shot 2014-12-22 at 2.17.43 pm

Here’s some of our other faves that we love following…

Melissa Ambrosini @melissaambrosini
Writer. Speaker. Self-love Teacher. Mean Girl Ass Kicker. Creator of #GetYourGlowOn Author of #12StepsToWellness

Sarah Wilson @ _sarahwilson_
Journalist, blogger + author of I Quit Sugar. Hobby = fighting wastage. Sydney :: New York :: London

Sporteluxe – @sporteluxe
A daily digital lifestyle publication dedicated to luxe health, luxe fitness and luxe living

My wholesome kitchen – @mywholesomekitchen
My Wholesome Kitchen creates and sells nutritious snacks and treats. They also offer event and office catering.

Amanda Bisk – @amandabisk
Former Australian Pole Vaulter, Exercise Physiologist, Qualified Yoga Instructor from Perth

Karima Mckimmie @shamelessfripperies
Sydney. Beauty. YouTube. Blog

Karissa Fanning – @ the_lane
For wedding inspo and the next jewellery or fashion must-have, plus some truly stunning quotes.

Zulu and Zephyr @zuluandzephyr
Australian clothing and swimwear label made for the sun, the salt and the sea.

States of style Aus – @statesofstyleaus
From the West to the East of Australia, States of Style is all about where they went, what they wore, and where you can get it.

The beach people – @thebeachpeople
Home of the original round towel & makers of sea essentials

Amanda Shadforth – @oraclefoxblog
Creative Director | Freelance Photographer + Stylist + Illustrator

Hope & May – @hopeandmay
Snapshots of travel, inspiration & new arrivals from around the globe! Visit their concept store in Byron Bay or shop their lifestyle range online

We hope you’ve enjoyed following us on Instagram this year @janeiredale_australia. We are planning for a bigger and brighter new year packed with new products, competitions, makeup looks, tips, news, reviews and events. It’s going to be HUGE!

Happy Holidays from all of us at jane iredale!