Quench your lip thirst

with these two new shades of LipDrink Lip Balm SPF15, new from jane iredale-Beauty With Brilliance. Over the years we have all come to love LipDrink Lip Balm for all the reason listed below and now with a subtle Hint-O-Tint our lip sun protection wardrobe expands to suite your summer style profile. Choose from Buff a sheer nude or Crush a sheer berry tint. How timely as May is Skin Cancer Awareness Month so lets continue to protect the skin we are in.

Skin cancer takes a significant toll
in Canada related to the high burden of annual cases,
social impact and costs associated with its treatment.
In 2014, it is estimated that 6,500 new cases of
cutaneous malignant melanoma and 76,100 cases of
non-melanoma skin cancer (NMSC) will be diagnosed,
making skin cancer the most common type of cancer
in Canada. In addition, an estimated 1,050 deaths due
to melanoma and 440 deaths due to NMSC are
expected in 2014. To slow the rising rates of melanoma
in Canada, efforts are needed to encourage better
protection from the sun and from artificial sources of
ultraviolet (UV) radiation. The lack of sun safety
awareness and sun protective behaviours of Canadians
are a cause for concern and emphasize the need for
clear and consistent sun safety messages for the public.
- *Excerpt Courtesy of: Canadian Cancer Society’s Advisory Committee on Cancer Statistics. Canadian Cancer Statistics 2014. Toronto, ON: Canadian Cancer Society; 2014.[May 2014] ISSN 0835-2976 website: cancer.ca/statistics

At jane iredale-Beauty With Brilliance we’ve got you covered!


“Lips were never meant to be dry.
Words were intended to glide off our lips.
That is why I created LipDrink®It leaves lips soft, smooth
and beautifully protected.”
- Jane Iredale

• Three shades to choose from, two new tinted shades add a pretty hint of colour to your protection.
• Moisturizing, protective lip balm.
• Titanium Dioxide (1.75%) provides broad spectrum sunscreen with SPF 15 UVA/UVB PA++.
• Combines a variety of waxes and oils toprovide a protective shield.
• Contains the antioxidants Green Tea Extract, and Vitamins E and C.
• Lemon Flavour.
• Feels more moist on the lips than a traditional lip balm.

Celebrate the skin you are in with a little help from the sun defence team at
jane iredale-Beauty With Brilliance.
We’ve got you covered!


• HandDrink SPF15 UVA/UVB – Titanium Dioxide 1.25% + Zinc Oxide 2.75% PA++
• Amazing Base SPF20 UVA/UVB – Titanium Dioxide 14% + Zinc Oxide 6% PA++
• PurePressed Base SPF 20 UVA/UVB – Titanium Dioxide 14% + Zinc Oxide 3% PA++
• Powder-ME SPF 30 UVA/UVB – Titanium Dioxide 17% PA+++
• Dream Tint SPF15 UVA/UVB – Titanium Dioxide 4.5% PA++
• Glow Time SPF25 UVA/UVB – Titanium Dioxide 20% PA++
• LipDrink SPF15 UVA/UVB – Titanium Dioxide 1.75% PA++

% of UVB Rays Blocked by our SPF:
SPF15 – 93.0%
SPF20 – 95.5%
SPF25 – 96.0%
SPF30 – 97.0%

The JCIA PA rating system (also known as the “Protection Grade of UVA” rating system) reflects a sunscreen’s ability to protect against UVA rays. The PA rating system designates a PA+, PA++, PA+++  to indicate lowest to highest UVA protection. The more plus symbols the label has, the more protection the sunscreen provides against UVA rays. Our testing pursuant to the PA rating system has resulted in a PA+++ rating for our Powder-Me SPF and a PA++ rating for all of our other sunscreens.
WE ARE PROUD to carry The Skin Cancer Foundation’s Seal of Recommendation on all of our broad spectrum sunscreens.


Take care everyone and practice safe sun fun…




Shere Brilliance

How does one improve on perfection? Well jane iredale-Beauty With Brilliance has done so with the recent release of Eye Shere Liquid Eye Shadow formerly Eye Gloss Liquid Eye Shadow. Elegantly packaged, Eye Shere delivers sheer beauty with a new and improved formula for undeniably long-lasting wear.

Our first introduction to Eye Shere Liquid Eye Shadow was back in 2014 with the release of Opal & Gold Silk, which were/are two limited edition shimmering shades and part of the Holiday 2014 Collection.
Both Opal Silk & Gold Silk were/are unique in that they were/are the most translucent of the category delivering a shimmering veil over the skin, the epitome of modernity.
These two limited editions were not only the foundation to holiday eye’s but soon discovered that they were the perfect primer for lips prolonging the wear of both our PureMoist Lipstick and PureGloss Lip Gloss.

The six shades we’ve come to know and love as Eye Gloss are now available as the reinvented Eye Shere; Aqua, Brown, Champagne, Grey, Peach and Pink Silk. This timely re-launch is just in time for summer. Eye Shere Liquid Eye Shadow is definitely humidity approved beauty and the choice of beach beauties around the globe. Sheer, fresh and water resistant. Use them as eye shadow, eyeliner, lip primer and Brown Silk as an irresistible brow tamer.
All eyes will be on you.

Blog Image-April 30,2015

Tools of the Trade:
Sculpting Brush – Applies Eye Shere in thin layers for ultimate delivery and control.
Chisel Shader – Delivers beautiful blendability when blending Eye Shere as shadow.
Detail Brush – Applies Eye Shere as indelible liquid liners.
Deluxe Spoolie – Applies Eye Shere as brow tamer.

Shere Beauty, Shere Brilliance!

Enjoy your own Shere experience everyone.

Spring has sprung!

Spring has officially sprung here in Canada and I know this to be true for two reasons:
1. The calendar told me so. The official day of spring arrived on March 20, 2015.
2. The stunning new colour collection from jane iredale-The Skin Care Makeup; Country Weekend has launched and is now available in doors near you.

What a collection! Country Weekend is inspired by a peaceful weekend getaway in the tranquil countryside. The breathtaking colours of this collection take their cue from the gorgeous landscapes and surroundings found only in nature…

Country Weekend is a three-piece collection that celebrates a modern approach to relaxed beauty. Jane has done it again! The collection is universal…
The shades are subtle and alluring, which sets a sophisticated tone for spring 2015.
Country Weekend consists of Getaway Eye Shadow Kit, Espresso Jelly Jar Gel Eyeliner and Forever Peach Just Kissed Lip and Cheek Stain.

Getaway Eye Shadow Kit is a limited edition collection of five unique and exclusive shades found only in this sleek yet slim rose gold (mirrored) compact. The five shades are: Fresh Air; a shimmery pearl, Silence; a shimmery golden peach, Footprints; a matte green grey, Tea on the Porch; a shimmery copper gold and Starry Night; a shimmery black. These colours are on-trend yet not trendy. Nothing short of beauty with brilliance delivering stay put, crease-free, long-lasting eye enhancing colour.
*Note: Get while the get’n is good!!! Run don’t walk to the nearest jane iredale door near you. If Celebrate Eye Shadow Kit from fall 2014 is any indication, Getaway will be sold-out even faster.

Espresso Jelly Jar Gel Eyeliner is the fifth edition to my favourite choice of eyeliner. This inky style liner provides highly saturated colour for long-wearing, water-resistant eye defining… Espresso is a shimmery brown grey and is the perfect compliment to any and all shades in Getaway Eye Shadow Kit.

Forever Peach Just Kissed Lip and Cheek Stain is the fraternal twin to the world-renowned Forever Pink, how peachy! These non-drying, long-lasting, all natural stains adjust to an individual’s own chemistry for an irresistible peach or pink shade that will flatter the skin’s unique undertone and enhance your natural colouring…
Simply apply to discover your own unique shade.


“Who doesn’t love a peaceful weekend away in the country? The kind where you’re simply in awe of your gorgeous surroundings. That’s where this collection takes its cues. These breathtaking colours will set the ideal tone, whether your plans call for something quiet and casual or a bit more refined. Either way, all eyes will be on you.”Jane Iredale

Wishing you all a very relaxed spring…

OSCAR beauty IT List. Go for Gold!

The count down is on to one of the single most important events for beauty and fashion, the 87th Academy Awards, telecast from the Dolby Theatre in Hollywood. With an estimated 43.7 million viewers in 2014, this year will be no exception, as all heads turn to the red carpet with eyes affixed on the stars…

Skin will reflect the Spring 2015 makeup trend of barley there, fuss-free, effortless makeup minimalism. The “no-makeup” makeup look will rule the day. Skin will appear natural, ethereal, airbrushed with just the right amount of glow, that aspirational red carpet glow…

Let’s keep it real. Do not be fooled by the smoke and mirrors. Insert famous quote:

“The best thing is to look natural, but it takes makeup to look natural” – Calvin Klein

The red carpet ethereal glow will be punctuated by lips dressed in Pucci-esque bold yet classic colour, while eyes are delicately ink lined, just enough, to heighten the
Twiggy-esque lash look. Brows take on the most natural approach in seasons, soft yet sculptural, effortless yet tamed, there but not.

Refined Hollywood glamour, the embodiment of modernity…


jane iredale -The Skin Care Makeup is red carpet ready.

1. Glow Time Full Coverage Mineral BB Cream: Delivers a airbrushed look with a glow.
2. Quad Bronzer – Moonglow: Delivers that ethereal red carpet glow.
3. 24-Karat Gold Dust Shimmer Powder – Gold: Apply it to lips, cheeks, eyes, hair & body.
4. Golden Shimmer Face & Body Lotion: Delivers the JLO looking glow.
5. PurePressed Eye Shadow Trio – Golden Girl: Soft shimmering shadow.
6. Eye Shere Liquid Eye Shadow – Gold Silk: For that no eye shadow look.
7. PurePressed Eye Shadow – Rose Gold: Get gilded.
8. Jelly Jar Gel Eyeliner – Black or Brown: For those divine lines.
9. PureBrow Brow Gel – Clear: Clearly tamed, naturally defined.
10. PureMoist Lipstick – Liz: Creamy Matte Coral.
11. PureMoist Lipstick – Renee: Creamy Matte Bubble Gum Pink.
12. PureMoist Lipstick – Margi: Creamy Matte True Red.
13. Lip Fixation – Craze: Bold Matte Melon/warm Shimmering Gloss.
14. Lip Fixation – Cherish: Bubble Gum Pink/Sheer Frosted Gloss.
15. Lip Fixation – Passion: Cool Cherry Red/Clear Gloss.

Enjoy everyone and see you at the Oscars!

Now this deserves a round of applause!

jane iredale-The Skin Care Makeup kicks off the new year with the launch of their 7th addition to their world renowned SPF family.
Welcome HandDrink Hand Cream with SPF 15. HandDrink is recommended and recognized by The Skin Cancer Foundation as an effective broad spectrum sunscreen.
SPF 15 keeps your hands looking and feeling their best.


“Our hands say a lot about us.A simple gesture can speak volumes.
And when it does, make sure you’re sending a beautiful message.
That’s why I created HandDrink Hand Cream – because our hands are constantly exposed.
It’s gorgeously fragrant and formulated to protect hands from the damaging effects of UV while it brightens and hydrates.
You don’t have to sit on your hands any more, go ahead and talk up a storm.”

– Jane Iredale

This product surfaced from Jane’s desire to ensure that women are treating their hands as they treat their faces. There is a real need for an SPF treated hand cream that will provide sun protection along with skin care benefits that hands need to stay healthy and hydrated. As always, we apply the same rigorous standards to this formula as we do to our other products. – Excerpt IMC corporate.

Some handy facts about HandDrink at your fingertips.
• The Skin Cancer Foundation recommends HandDrink™ as an effective broad spectrum sunscreen. SPF 15 keeps hands looking and feeling good.
• Delicately perfumed with Organic Rose Essential Oils, nature’s most luxurious moisturizer.
• This ultra-hydrating, never-greasy hand cream is infused with active ingredients and antioxidants that protect, moisturize and replenish.
• Liposomal encapsulated Apple Extract brightens and evens skin tone. Green Tea and Blackberry Extracts provide nourishment and antioxidant protection.

Indulge your hands in a luxurious sip of hydrating protection.

Cheers everyone and enjoy!


2014 In Review

It’s been another momentous year at jane iredale -The Skin Care Makeup and on the eve of the new year ahead, I take a moment to reflect on all the innovation of this hallmark year…

2014 was a very special year indeed as jane iredale -The Skin Care Makeup celebrated it’s 20th Anniversary.

This year marks our 20th anniversary. When we incorporated, we started with five shades of loose minerals. Over the past 20 years, we have expanded the line to include more than 400 products, and we’re now available in 43 countries around the world. As The Skin Care Makeup, we introduced something unprecedented, makeup that also nurtures skin, and I believe we changed the landscape of the industry. It is our mission to deliver personal, uplifting beauty that is as good for the skin as it is beautiful to wear, and we are committed to continued innovation in the spa category. I know the next 20 years will be even more incredible than the last.” – Jane Iredale.

Jane Iredale is the president and founder of Iredale Mineral Cosmetics, a company she founded in 1994, which brought the mineral makeup line jane iredale –The Skin Care Makeup, to the aesthetic industry. She was the first to supply this industry with a line of makeup that had skin care benefits. Her goal is to make products that look good, feel good and are good for the skin. Jane has always thought of makeup as an essential part of a woman’s sense of well-being and she wanted to make that easy to achieve. Products must be easy to apply, as well, so that a woman can be her best in the shortest amount of time. This has had an international resonance. The jane iredale brand is carried throughout the United States and world-wide in more than forty countries.                                                                                                               – Excerpt from: About Jane – janeiredale.com

All things jane iredale 2014:

1.Magic Hour – Spring Colour Collection
This stunning collection was inspired by Moonglow, Jane’s iconic Quad Bronzer.
This collection launched Jelly Jar Gel Eyeliners (Black & Brown) and two
new Lip Fixation colours: Craze & Compulsion. Golden Girl Eye Shadow Trio
was/is a hit with makeup mavens of all ages…
2. Color Sample Kits – restyled
These little beauties are a great introduction to colour, available in three groupings,             Light, Medium and Medium/Dark. Samples include: PurePressed Base, PurePressed         Blush, 3 Eye Shadows, Circle\Delete Concealer, PureMoist Lipstick & PureGloss Lip           Gloss.
3. Signature Cosmetics Bags – restyled
This beautiful signature 5 piece collection brought us 3 New offerings:
Hanging Travel Bag, Deluxe Mirrored Bag & Standing Brush Organizer.
4. Golden Shimmer Face & Body Lotion (Limited Edition)
On trend but never trendy, this limited edition lightweight shimmer
was sought out by glamazons world wide. Shimmer on, shimmer on…
5. Glow Time – New Shades BB6 & BB12
The #1 most requested foundation was expanded to include new shades and
the revamp of BB11, the foundation of beautiful skin.
6. Refill-Me Refillable Loose Powder Brush
The highly anticipated release of Refill-Me Refillable Brush did not disappoint. The perfect travel companion.
7. Jane’s Signature Gilded Collections -24 Karat Gold Dust
In celebration of 20yrs, this limited edition collector tin housed 3 iconic
24 Karat Loose Gold Dusts: Silver, Bronze & Gold with a special gift of a mini White Fan Brush.
8. Smell The Roses Hydration Spray (Limited Edition) – BCA Product
Jane’s annual Breast Cancer Awareness product Smell the Roses was literally like a rose garden in a bottle.
9. City Nights – Fall Colour Collection
This 5piece collection was an instant hit. Celebrate Eye Shadow Trio (Limited Edition) sold out in days. Kir Royale PureGloss Lip Gloss was on every woman’s IT-list, which didn’t come as a surprise, this colour looked/looks great on everyone. Jane expanded the Jelly Jar category with the release of Green & Purple.
10. Where There is Smoke – Holiday Collection
Well what can I say about this, this collection spoke for itself.
Hands down the most amazing Smoky Eye Kit I’ve ever seen in my 30 year career!


As I bid 2014 adieu, I welcome 2015 with open arms. I look forward, with great anticipation, to all that 2015 has in store…
Jane what mineral makeup magic will you bestow upon us this year?

Happy New Year Everyone!


Could you use a skin-cation?

Tis the season…all things very merry and white but you don’t have to be.
Take your skin on a skin-cation with Tantasia Self Tanner & Bronzer.
Tantasia’s revolutionary yet proprietary formula delivers a tan that’s uniquely your own.
No streaks, no telltale self tanner smell, bronzed palms or orange afterglow.
Just you, looking like you with a natural bronzy glow.


Tantasia’s proprietary blend of botanicals; Monk’s Pepper, Acetyl Tyrosine and Copper Gluconate naturally mimic the effect of the sun, stimulating your melanocytes to produce melanin, which is responsible for creating your tan.
Tint today, tan tomorrow; upon application you will see an instant bronzy glow, which prevents you from missing-a-spot.

Tantasia’s weightless cream-gel formula delivers double-duty beauty allowing you to apply it to your face and your body and is ideal for all skin types even intolerant or sensitive skin. Tantasia is allergy tested, clinically tested, dermatologist tested, phototoxicity tested, safety tested, hypoallergenic and non-comedogenic.

Tantasia’s Tan Commandments:

1. Thou shalt always exfoliate (1 Day prior).
This is the most important of the commandments. This will ensure ease of application so play close attention to knees, elbows and feet. Be gentle on your face and make sure to exfoliate around your nose.

2. Thou shalt always moisturize (1 Day prior).
Smooth and hydrated skin allows for optimal penetration of the active ingredients and allows for an even application. Avoid any moisturizers that create a barrier thus preventing the actives ingredients from penetrating.

3. Thou shalt always pre-prep (Day of application).
Prep elbows, knees, heels, toes and cuticles with Smooth Affair in the pursuit of evenness.

4. Thou shalt honour and trust in your product.
Do not overdo it, less is more, more product will not equal more benefit or a faster result.

5. Thou shalt remember you’re in control.
Tanasia is a gradual tanning product, which allows you to control the depth of your own tan by the number of consecutive applications…

6. Thou shalt avoid water or excessive sweating.
Water or excessive sweating will prevent or interrupt the penetration of the active ingredients diminishing your results.

7. Thou shalt not wait to get dressed.
Tanatsia’s cream-gel formula dries in 60 seconds allowing you to get dressed and get on with your day, yeah!

8. Thou shalt not stress about mistakes.
Tantasia is essentially mistake-free. If you miss-a-spot it is not as apparent as conventional self-tanners.

9. Thou shalt not mistake a self tan for sun protection.
Do not let your golden tan lull you into a false sense of security. The harmful side effects of sun exposure are one of the reasons you reached for Tantasia in the first place so don’t forget to protect the skin you’re in.

10. Thou shalt protect the skin you’re in.
Before stepping outdoors remember to always apply sunscreen to any exposed skin such as Powder-Me SPF 30 (below).


Tantasia = Tan-plicity.

Happy skin-cation everyone!

Party Pretty Pouts

Tis the season to celebrate, so celebrate in the right colour right now, Red.
Red is the colour of modernity. Red is classic, elegant and sophisticated.
Red is powerful, transformative, captivating and commanding.
Red is the perfect compliment to the “Little Black Dress.”

PureMoist LipstickLip Pencil - PureGloss Lip Gloss

Party Pout Prep:
Red demands attention, which requires special attention to preparing your pout.
Exfoliate: Tis the season to exfoliate away the effects of the elements on your delicate lips. Smooth lips will prolong the wear of your chosen lip product and the evenness of its colour.
Hydrate: replenish vital moisture to keep your lips plump and to maintain their suppleness. Hydrated lips impart youth and help to prevent lip products from feathering into fine lines around the lip contour.

Sugar & Butter Lip Exfoliator/Plumper

Perfecting the Party Pout:
Reds require precision in their application.
Conceal: prepare the lip contour by applying your favorite concealing product up to the lip edge and slightly over the vermilion boarder. This will allow you to create a crisp, clean and precise pout.
Define: apply a lip pencil to create a crisp lip edge and prevent feathering. The lip pencil should match your chosen Red. When matched it keeps it looking youthful and modern.

Active Light
Active Light Under-eye Concealer

Paint Your Pout:
Red is the colour of confidence.
The Retractable Lip Brush is your key to a confident application thus creating the precision that a Red commands. Fill in the entire lip and apply over the lip pencil to blend. The Retractable Lip Brush will allow you to get right to edge of the lip without colouring outside the line.

Prolong Your Party Pout:
For additional staying power; try applying your chosen lip pencil all over your lips filling them in, blot with a tissue. Follow with a light dusting of Amazing Matte Loose Finish Powder (translucent). Reapply your pencil, blot with a tissue and apply your chosen Red with your lip brush.
The perfect party pout primer; try applying our Limited Edition Opal or Gold Silk Eye Shere lightly over your lips, allow to set. Follow with your desired lip pencil to define and apply your chosen Red with your lip brush.

Eye Shere
Eye Shere Liquid Eye Shadow

Pop Your Pout:
To create the illusion of fuller lips dab a little highlighter to the center of your lips, which will pull the lips forward. After applying your party pout try a dab of Petal or Canvas Lid Primer for a soft-focus pop or try a hint of 24Karat Gold Dust for the power pop.

24-Karat Gold
24-Karat Gold Dust Shimmer Powder

Happy holidays everyone.

S & M is Smoky Perfection!

The much-anticipated release of Smoke & Mirrors Limited Edition Smokey Eye Kit has arrived!
This must-have kit is unlike anything I’ve ever seen in my career. Jane Iredale has done it again!
This kit couldn’t be more perfect for the party season ahead. Eight Eye Shadow Shades deliver high-impact party perfection. Smoke & Mirrors offers endless combinations and comes complete with a “how to” guide with five smoky eye templates (foldout style) with step-by-step instructions. Your success is our success.
Ramp-up your impact with a touch of Eye Shere Liquid Eye Shadow, formerly Eye Gloss. Jane Iredale has kicked off the rerelease with two Limited Editions, Opal Silk and Gold Silk. These two sophisticated Shere’s add just the right touch of twinkle to pop your party peepers. They are crease and smear resistant and are the perfect primer for any and all dry eye shadows. Apply them to your lips to prolong the wear of your favourite PureGloss Lip Gloss and/or PureMoist Lipstick shade. Now that’s double-duty beauty!
Smoky Eyes wouldn’t be complete without the addition of Jelly Jar Gel Eyeliners, which are now available in four fabulous fashion shades that are featherweight in their perfection. Create divine lines or smudge them for an additional smoldering smoky effect. Eyes have never looked so smoky…


Smoky Eye Templates-S&MKit-2014

Smoke & Mirrors Kit Dimensions: Length: 6″ Width: 5.25″ Depth: 0.75″
Eye Shadow Shades Large (2.8 gr/.1oz each): Nude – Champagne – Smoky Grey.
Eyes Shadow Shades Small (1.2 gr/.04oz each): Cappuccino – Dark Suede – Aubergine – Sizzle – Charcoal.

Tools of success:
Deluxe Eye Shader Brush: medium density brush made with a blend of pony & ox hair.
Crease Brush: medium density brush with a tapered effect for blending perfection made of goat hair.
Mini-Dome Brush: dense brush with slightly tapered head made of a pony and Taklon nylon blend.
Angle Eyeliner Brush: Taklon nylon for devine lines.

We weren’t born knowing how to do the perfect smoky eye,
so we asked makeup artists around the world & learned that smoky eyes are universal. And this is our gift to you.”
Jane Iredale (Intro: inside cover of S&M)


Inner Makeup

This past weekend gives one pause, pause from the daily goings-on to reflect upon the things that we are thankful for. With my heart full of love it gives me great joy to be able to represent such an amazing brand, everyday.
I am sincerely thankful and grateful to have the privilege to know and work with such a visionary, Jane Iredale.
Jane’s outer beauty is matched only by her inner beauty… Jane Iredale walks her walk and talks her talk. When I think of Jane Iredale and her namesake brand, one quote resonates within me, a quote from another iconic visionary:
“In order to be irreplaceable, one must always be different” – Coco Chanel
This difference began for me, as it does for many, through “The Power of the Experience.” The difference that is, jane iredale-The Skin Care Makeup, tangible through her product formulations. The inner makeup of each formulation allows us all to celebrate our outer beauty, everyday, in a different way. A way free from the conventional.
As we begin our journey of discovery we learn about the brands “inner makeup” reflected by the annual BCA (Breast Cancer Awareness) product, from the packaging that proudly displays the brands badges of honour; The Skin Cancer Foundation Seal, Leaping Bunny and ECOCERT logos. To the commitment to the environment, recycling and by the integration of QR Codes. These codes instantly link us to educational YouTube videos that set us up for product application success.
With all this and much, much more, I wake each day privileged to share this great news with all who will hear it.


Beauty is as beauty does! Thank you Jane Iredale. You are a true visionary!